With over 35 years of experience in delivering local, regional, and national advertising campaigns across Outdoor, Radio, Print and Digital.
For the last 10 years, Richard has been working with start-ups, SMEs, independent agencies, local government, education, and charity sectors. He brings specialist local and national knowledge to deliver the best outcomes for advertisers.
Starting with a free consultation to understand your business challenges, Richard will leverage his expertise to develop a creative media strategy that effectively communicates your message to the right audiences.
Crafting an effective Outdoor campaign takes time and knowledge. From the London Underground to national Buses to digital screens and Experiential. This real world media is a great place to build brand awareness and results.
Broadcast radio/audio offers a wide range of audiences from national to local. With the growth of streaming and podcasts offer highly targeted channels from specific audiences and geo-targeting with the ability to track results.
Connected TV such as Sky Adsmart offers smaller advertisers the opportunity
to harness to power of TV and track the performance of the investment.
With 50% of all media spend invested into digital and social all my ideas recognise the power of this ' performance media'. Working with digital specialists a fully integrated campaign can be delivered.
Quality audiences still enjoy reading press and magazines. The tactile nature of reading and seeing your brand in a relevant position still offers great value to your brand.
The devil is in the detail, and that takes time, especially when considering local radio or specific demographics you want to target. A full assessment can be made with media recommendations.
Great campaigns begin with a creative idea that effectively utilizes the right media selection With an established network of creatives and designers we aim to deliver value and efficacy through quality thinking and service.
Accountability and transparency are essential for gaining confidence in your investment decisions. Full reports are available on all campaigns booked through Apple Orchard Media.
Longevity in the business indicates a deep understanding of how the UK market operates. With strong contacts in the media industry a great deal of time and money can be saved.
Collaborating with Lamplight Media and the talented students from Windsor Forest Colleges.
Looking for some inspiration? Let's chat.